Homebase has revealed that online sales from mobiles have increased over 600%* in the last year, and they are making mobile a key part of their multi-channel strategy. To help bolster those figures even more, Homebase have launched a free “on the go” shopping app. The Apple iOS Homebase app www.homebase.co.uk/app includes over 30,000 browsable…
Day: 30 November 2010
News
Mobile games revenue to double by 2015
Angry Birds has started a trend according to Jupiter Research, but discoverability is becoming a problem. A new report published today (Nov 30) by Juniper Research forecasts that revenues from in-game purchases will overtake the traditional pay-per-download model as the primary source of monetising mobile games by 2013. With Apple’s in-app billing mechanism showing the…