Distimo have launched their latest report on app usage for May 2010 and it now includes Apple iPad App store usage as well as the usual list of usual suspects.
The average price of all paid applications and the 100 most popular paid applications in the Apple App Store for iPad ($4.65) is higher than in the Apple App Store for iPhone ($4.01). However, the average price of the 100 top grossing applications is higher on the Apple App Store for iPhone, and there are more apps priced over $10 for the iPhone than there are for the iPad, although it’s still early days, and we’re sure that there will be a lot more expensive iPad apps coming out in the next few months, and additionally these figures don’t take in to account revenue from subscription services, prices quoted are just the one-off purchase price .
Average mobile app prices $ May 2010
The highest ranked iPad app in the US was Apple’s own Pages app with the most popular free download was the Apple iBooks app with Amazon’s Kindle in at number 10.
Highest ranked paid applications – Apple App Store for iPad (US, May 2010)
| Rank | App | Category | Price |
| 1 | Pages | Productivity | $9.99 |
| 2 | GoodReader for iPad | Productivity | $0.99 |
| 3 | Pinball HD | Games | $2.99 |
| 4 | Numbers | Productivity | $9.99 |
| 5 | Todo for iPad | Productivity | $4.99 |
| 6 | Keynote | Productivity | $9.99 |
| 7 | Real Racing HD | Games | $9.99 |
| 8 | MotionX GPS HD | Navigation | $2.99 |
| 9 | Scrabble for iPad | Games | $9.99 |
| 10 | Wired Magazine | News | $4.99 |
Highest ranked free applications – Apple App Store for iPad (US, May 2010)
| Rank | Application | Category |
| 1 | iBooks | Books |
| 2 | Weather Channel Max for iPad | Weather |
| 3 | Jumbo Calculator | Productivity |
| 4 | Pocket Pond HD | Entertainment/Games |
| 5 | ABC Player | Entertainment |
| 6 | Netflix | Entertainment |
| 7 | USA Today | News |
| 8 | Virtuoso Piano Free 2 HD | Games/Music |
| 9 | Racecar | Games |
| 10 | Kindle | Books |
There’s good news for Twitter in the report as their native application for iPhone and Android has become the monthly number 10 free application in the Apple App Store for iPhone, and the number 6 free application in Google Android Market.
Other major findings include:
- More than 50% of applications are priced below or equal to $2.00 in all stores, with the exception of BlackBerry App World and Windows Marketplace for Mobile.
- Google Android Market has the largest share of free applications (57%) and Windows Marketplace for Mobile has the smallest (22%).
- Nine out of the ten most popular free applications and eight out of ten most popular paid applications in the Apple App Store for iPhone are games.
- In the competitive e-reader market, both the iBooks application by Apple, and the Kindle application by Amazon.com are ranked among the 10 most popular free applications in the Apple App Store for iPad. Apple’s application is ranked number one however, and Amazon’s application is ranked number ten.
- Five out of the ten most popular free applications in Windows Marketplace for Mobile are published by Microsoft Corporation.
The Distimo report shouldn’t be used as gospel, as the report only provides data on US usage for the iPad Apple App store, the Apple App Store for iPhone, Google Android Market, Nokia Ovi Store, Palm App Catalog and Windows Marketplace for Mobile. The only exception is the BlackBerry App World data, which is Worldwide data.
You can read the full Distimo report here
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