Ecommerce business ATG has released a consumer report on cross-channel marketing and there’s some encouraging news for mobile in there, particularly if you’re aiming at a young(ish) audience. ATG asked over a 1000 US consumers how they purchased goods, what part the different channels (mobile, store, mobile etc ) played in those purchases, and how…
Day: 5 July 2010
News
World mobile population now numbers 5 billion
Last week ABI research were saying that by the end of 2010 the worldwide mobile population would exceed five billion, but according to analysts The Mobile World we’ve already hit the 5 billionth user this weekend. And although it was the July 4 weekend the five billionth mobile subscriber was probably living in India or…