The update to Mobile Roadie now allows users full creative control from a platform, including full customisation of menu layout, colours, buttons, and fonts. Pro also supports multiple categories of content, a global search for users, and newly designed landscape views.
“In 2009 we launched the first self-service platform to create mobile apps, and today we are taking that a step further with deeper customisation and content options,” says CEO Michael Schneider. “With Pro, brands have complete control and can include as much content as they wish, all within the same easy-to-use interface that they’ve come to expect from Mobile Roadie.”
Three examples of apps built on the new Pro platform include the mobile content site for indie electro label Ninja Tune, and music and lifestyle publication The Fader.
Ninja Tune’s new app has profiles for all 90 of their artists. “The launch of the Ninja Tune app syncs with our 20th Anniversary and lets fans check out new artists and remember old favourites,” says Leslie Madill, Director of Marketing for Ninja Tune USA. “The photos, video stream, and the option to buy tracks and concert tickets keeps Ninja Tune on the forefront of the action – something we’ve been known for, for two decades.”
While The Fader made use of Pro’s advanced design options to adhere to their stringent brand standards. “We are very picky and controlling when it comes to brand integrity,” says Andy Cohn, EVP and Group Publisher. “Every single part of our user’s engagement has to experience The Fader brand and culture.” The Fader is also offering exclusive content available to view when people download their app.
Mobile Roadie starts at £499 pounds to setup and £29 per month after. According to Mobile Roadie building apps requires no technical knowledge, and an app can be built in about 30 minutes, and includes technology updates throughout the year, adding new features and functionality.
“The app building world is still like the Wild West,” says Andy Cohn. “We did our due diligence, and we found the ease of use in building an App on the Mobile Roadie platform meant that we could have our marketing department lead the charge, without having to hire a team of techies.”
The service is available here https://mobileroadie.com/ref/bmob and by using this link you get 10% off the setup fee – or type in “bmob” in the referrer field.[ad name=”Google Text half banner advert “]