The annual competition is designed to identify and develop the best, most innovative mobile internet start-ups. The four finalists represent companies working on field-worker remote reporting; mobile loyalty cards; mobile application lifecycle management and `2nd screen’ gaming. They are: Akvo Phone (Netherlands); Cardmobili, (Portugal); MALCOM, (Spain) and Roulette Cricket (UK).
About the four finalists:
UK (Roulette Cricket): Part of a new wave of mobile entertainment, so-called `2nd screen gaming’ gives fans a new way to engage with their favourite sport. Roulette Cricket is designed to be played whilst watching live sport, either at the ground, on TV or online.
Roulette Cricket: http://www.roulettecricket.com/
Portugal (Cardmobili): A comprehensive collection of membership and loyalty cards is gathered through crowd-sourcing as well as comprehensive searches of loyalty programs and then sent to the customer’s mobile phone. The digitalisation of opt-in loyalty cards, coupons and vouchers gives customers convenient and easy access to relevant purchase offers.
Netherlands (Akvo Phone): A mobile application that allows live field-reporting for development aid project workers. Akvo Phone allows reports including pictures, text, phone identity, geographic location (GPS) and time stamp to be remotely submitted, freeing up time for field workers to get on with their jobs.
Akvo Phone: http://www.akvo.org/
Spain (MALCOM): A mobile application lifecycle management system which is a revolution both for publishers and developers. The service – accessed through a simple web interface – takes the complexity, time and cost out of managing, updating and rolling out mobile applications, making it much more straightforward for application developers to manage their work.
The four finalists will now be invited to represent their country in a live final at the PICNIC* Festival in Holland on 24 September 2010, where the overall winners of the €150,000 total prize fund will be chosen by a panel of mobile industry experts.
Ahead of the PICNIC presentations, members of the public are invited to cast their vote for the winner of Mobile Clicks 2010. At the live final, the overall result of the public vote will be counted alongside the votes of panel members to decide the winners. At the live final, the ranking from the public vote will carry equal weighting to the vote of one official panel member.
Vote now by visiting http://www.vodafonemobileclicks.com/vote and help your favourite entry win Vodafone Mobile Clicks 2010.
For further information about the Vodafone Mobile Clicks 2010 competition, visit http://www.vodafonemobileclicks.com[ad name=”Google Text half banner advert “]