Day: 5 October 2010

Opera launch an ad exchange

Seems like everyone wants to own an ad empire, Google, Apple, Microsoft and now Opera. Browser software company Opera has a launched what it calls a “revolutionary platform” for publishers who want to capitalise on the “untapped potential” of the 66.5 million Opera Mini users worldwide. The Open Mobile Ad Exchange service, is a cloud-based…

John Lewis launches mobile strategy

Next Monday sees the launch of the never knowingly undersold’s retailer’s first mobile version of their 100,000 product online site. The new mobile site launching on the 11 October will enable customers to buy from the full johnlewis.com assortment as well as locate their local shop. Customers can access the new site from their mobile…