Tag: YouGov

iPad owners browse the web, read email and read the papers

Contrary to popular opinion the main use for the iPad is not as an expensive drinks tray, or as an upmarket etch-a-sketch for over paid executives but it’s as an electronic version of the daily paper, and owners of the iPads are more likely to be male and in your late twenties or early thirties,…

Nokia slips down the smartphone wants list

The latest YouGov Smartphone Mobile Internet Experience study shows that Nokia continues to lose market share to newer brands such as Apple and HTC. The survey finds that Nokia is failing to compete, with the numbers of smartphone owners planning on opting for a Nokia as their next mobile dropping substantially over the last six…