Millennial Media’s November 2010 Mobile Mix report reveals that nearly a third of mobile developers are looking to develop for Android in 2011 The Millennial Media Mobile Mix report shows the choice of platform for developers in 2011 is Android with 29% of the developers polled, followed by the iPad (20%) and Windows Phone 7…
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Mobile ads are reaching 1 in 4 Americans
Mobile advertising company Millennial Media has revealed that its ad network had reached 73.5 million unique users in the US in the last 12 months, that’s one in four of the population and more than 80% of mobile web users (according to Nielsen figures which put the total US mobile market at 82 million) .…
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Ad network Millenial Media adds new features for Android and iOS
Millennial Media has updated its software developer kits for Android and iOS (Android SDK 3.6.1, iPhone SDK 4.0.4, iPad SDK 4.0.4and respectively), improving experience and performance and adding support for additional advertising and marketing features such as video interstitials, and tailored ads. Here’s a quick feature run down for each mobile OS: Android SDK 3.6.1…
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Android ad requests growing by 996%
US mobile ad house Millenial Media has seen phenomenal growth in Android requests, with 996% growth since January 2010. Millenial Media’s monthly US Mobile Mix survey for August 2010 continued to see rapid Android and iPad growth on their network in August. Top 15 Manufacturers (all devices) Apple 28.32% Samsung 15.46% Motorola 14.32% Research In…